When it comes to lingerie, finding the right fit can feel like a mystery. Studies show that the majority of women — some say as many as 80% — are wearing the wrong bra size. And when it comes to bralettes, it’s even trickier: most bralettes are designed with a “one-size-fits-most” mentality, often leaving women with fuller busts or smaller bands feeling like they don’t belong.
At blush, we believe that every body deserves both comfort and style. That’s why we created our specialty sizes, S+ and M+ — made for smaller bands and fuller cups.
What makes a bralette, a bralette?
The true beauty of a bralette isn’t just in the lace or the delicate straps. It’s in the functionality: bralettes are meant to be comfortable, unrestrictive, and versatile — something you can wear under your favorite tee or let peek through with a blazer. But here’s the catch: if the fit isn’t right, the bralette isn’t doing its job.
That’s where S+ and M+ come in. Designed for fuller busts with smaller bands, these in-between sizes make bralettes accessible to women who often feel left out. Instead of sizing up into a fit that doesn’t flatter, S+ and M+ give you the freedom to wear bralettes that actually feel made for your body. Paired with our full size range from XS to XXL, these specialty fits fill the gap for women who can never quite find their perfect size.
How our sizing really works
We know bra sizing can feel confusing — especially when translating traditional cup-and-band sizes into bralette sizes. That’s why we created this chart: to show you exactly how our sizes (XS to XXL, plus S+ and M+) map to the sizes you already know.
here’s the breakdown
XS → fits 32A, 32B
S → 32C, 32D, 34A, 34B
S+ → created for fuller cups on a smaller band. Fits 32DD (E), 32DDD (F), 34D, 34DD (E)
M → fits 32DD (E), 34C, 34D, 36A, 36B
M+ → designed for women in between — fits 34DDD (F), 34G, 36DD (E), 36DDD (F)
L → fits 34DD (E), 36C, 36D, 38A, 38B, 38C
XL → fits 36DD (E), 36DDD (F), 38D, 38DD (E)
XXL → fits 38DDD (F), 40C, 40D, 40DD (E)
Basics to fashion — the full range
We know that lingerie isn’t one-style-fits-all, either. That’s why our S+ and M+ sizing is available across collections:
everyday essentials: micro, cotton, mesh, rib, cotton lace trim, lace rosette.
fashion favorites: cascade, bijou, vine, luster and beyond.
From breathable basics to the sexiest lace, our + sizes open the door for more women to wear the bralettes they love.
Why it matters
Because lingerie should never feel limiting. It should feel like you. Our goal is simple: to make sure that no matter your shape, there’s a bralette that feels as good as it looks.
With S+ and M+, we’re changing the game — one fit at a time.
