eddie pajama set
a special-edition collection celebrating the life and legacy of our founder, Edward Ajmo (1935–2025).
$15 from every eddie pajama set sold will be donated to the Montreal Heart Institute Foundation's Women's Heart Health Fund to support prevention projects.
THE EDDIE LEGACY
founded by Edward Ajmo in 1988, blush was built on values of care, compassion, and community. created in his honour, this collection celebrates the legacy he leaves behind while supporting the Montreal Heart Institute, whose dedicated team accompanied him throughout his lifelong heart-health journey.
size & fit
size & fit
model is wearing an S pajama set
- height: 1.79m
- bust: 84cm
- waist: 65cm
- hips: 97cm
fabric & care
fabric & care
cotton: 100% cotton
30 °C/86 °F mild fine wash
do not bleach
do not tumble dry
do not iron
do not dry clean
how to measure
bust size: wear a non-padded bra for measuring. with a soft measuring tape, stand straight and measure around the fullest point of your bust.
band size: stand straight and measure around your ribcage underneath your bust. make sure the tape is snug around your body.
two new sizes featuring a smaller band with larger cups; if you see your bra size in two categories, we recommend the S+ or M+ that corresponds to your size.
how to measure
waist: stand straight and measure around the narrowest point of your waist.
hips: stand straight with you feet together, measure around the widest point of your hips.
how to measure
bust: wear a non-padded bra, stand straight and measure around the fullest point of your bust.
waist: stand straight and measure around the narrowest point of your waist.
hips: stand straight with you feet together, measure around the widest point of your hips.

eddie's story
Edward Ajmo founded blush in 1988, building the company on a foundation of honesty, dedication, and respect—values that continue to guide us today. his vision lives on through his children, Tiffany and Justin Ajmo, who lead blush with the same integrity, warmth, and commitment he instilled from the very beginning.
for more than 45 years, Edward entrusted his heart health to the Montreal Heart Institute. throughout his lifelong cardiovascular journey, he was met with exceptional expertise, compassion, and care. in his final days, the Institute's dedicated team provided him with comfort, dignity, and unwavering kindness, supporting both Edward and his family when it mattered most.
created in his honour, this special-edition set celebrates Edward’s legacy and the lasting impact he had on blush, the people around him, and the community he cared so deeply about. a portion of proceeds will be donated to the Montreal Heart Institute Foundation to support the Women’s Heart Health Fund.
thank you for being part of this tribute and for helping us support a cause that was close to Edward's heart.
xoxo,
blush

designed for slow mornings, cozy nights, and everything in between.
crafted from soft, breathable cotton with a timeless silhouette designed to be worn and loved for years to come.
together for heart health
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SUPPORTING RESEARCH
funding breakthroughs in prevention, treatment, and recovery.
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SUPPORTING PATIENTS
helping provide compassionate care for patients and families when it matters most.
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CONTINUING A LEGACY
honouring Edward's legacy and the values that continue to guide blush today.
